Project in brief
EXFAIR built an exhibition stand for Bliz at ISPO Munich featuring timber construction with shelving and product displays for sports eyewear. ISPO is the world's largest sporting goods trade fair in Munich. EXFAIR managed planning, assembly and dismantling entirely.
The project in detail
At ISPO Munich – the world’s largest sporting goods trade fair – EXFAIR realised an individual stand concept for BLIZ that combined functionality with strong brand presence.
The stand featured custom timber walls with special holders for optimal product presentation. Large-format advertising prints maximised visibility and reinforced BLIZ’s brand identity throughout the stand. A raised double floor added a high-quality, modern finish to the overall concept.
EXFAIR managed the complete project management, planning and assembly and dismantling, delivering a stand that showcased BLIZ products compellingly and made a lasting impression on visitors.
