Project in brief
EXFAIR built an exhibition stand for Bliz at ISPO Munich featuring printed wall elements and product displays for sports eyewear. ISPO Munich is the world's largest sporting goods trade fair. EXFAIR managed planning, assembly and dismantling entirely.
The project in detail
At ISPO Munich – the world’s largest sporting goods trade fair – EXFAIR realised an individual stand for BLIZ, a Swedish manufacturer of sports eyewear and protective helmets.
EXFAIR managed the complete project management and assembly and dismantling. The stand was designed using individually made and printed wall elements for strong visual brand impact. A raised double floor gave the stand additional presence, while targeted lighting highlighted the products effectively. The main focus was on the presentation of helmets and ski goggles in a modern, appealing environment.
The result: an eye-catching stand that united functionality, design and the brand identity of BLIZ at ISPO Munich.
