Messebau

For the Ricosta children’s footwear brand at GDS Düsseldorf, EXFAIR realised an extraordinary and brand-strong individual stand – designed to make an impression from the moment visitors arrived.
The concept featured a unique oversized shoe box construction with carpet cladding as the central architectural element. A striking red acrylic glass wall made the stand shine from a distance. Custom-made highlights included an individually crafted reception counter, a bespoke presentation wall and functional display tables that showcased Ricosta’s current collections to full effect. An asphalt-effect raised double floor added an urban, contemporary atmosphere to the overall concept.
EXFAIR managed the complete project management and assembly and dismantling. The result: a memorable stand that gave Ricosta an impressive presence at GDS Düsseldorf and offered visitors an unforgettable brand experience.