Südback in Stuttgart is one of the most important trade fairs for the bakery and confectionary trade in German-speaking countries. It is aimed at bakeries, confectioneries, cafés, branch businesses and the artisanal baking industry. The focus is on raw materials, machinery, equipment, sales, digitization, packaging and nutrition trends. In addition to new products, südback also offers special shows, specialist lectures and competitions that provide inspiration, knowledge transfer and industry exchange at a high level.